In today's digital age, co-ordinating your organisations communications can feel like a mammoth task. How do you best access your target audience? What should you include in your organisations branding? Which social media platforms should you be using? How do you start to build a communications strategy? Communications can be anything from printed leaflets, to social media campaigns, to TV and radio. Understanding the best tools and platforms to use can have a huge impact on your reach and the ways you engage with your community. This training will cover how to access your target demographics, how to create an effective brand, how to build an effective social media campaign, how to decide which platforms to use, and how to use analytics to measure your success. We will also share a variety of tools and techniques; from creating content, to sourcing stock images, to perfecting your elevator pitch. VAST has a wealth of knowledge and a century of experience so you can rest assured that youre getting the training you deserve. This training is available for VAST members. Not a member? Sign up here. [https://vast.org.uk/membership/] Did you know that the VAST bursary can be used for our chargeable training sessions? Find out more here. [https://vast.org.uk/bursaryfund/] For more information, please email [email protected]