Who or what has been your favourite subject to date? I couldn’t possibly pick a favourite subject. I’ve made some great friends with a huge percentage of my clients and I’d hate to offend any of them by choosing a favourite.

Who or what would you love to photograph but have yet to pin down yet? Billy Connolly. Please, if anyone out there could make this happen, that would be amazing.

‘A picture is worth a thousand words’: discuss . . . In portrait photography, a picture truly speaks volumes. Each shot isn’t just a snapshot, it’s a moment captured, filled with emotions and stories waiting to be told. Through careful composition and lighting, I aim to reveal the essence of my subjects, capturing their unique character and personality. A portrait isn’t just about the visual; it’s about connecting with viewers and evoking feelings. It’s a powerful tool for storytelling that goes beyond words, inviting everyone to see and feel the story behind the image.

What tactic(s) do you use to put a subject at their ease? To put my subjects at ease, I prioritise building a genuine connection before diving into the shoot (emphasis on the genuine part). I invest time in getting to know them, asking about their hopes, dreams and fears. By engaging in meaningful conversations, I aim to create a comfortable and relaxed environment where they feel understood and valued. By the time we start taking photos, we are in tune with each other and on a similar wavelength (most of the time anyway!).

Who was the biggest influence in making you pick up a camera and become the photographer you are today? I’m one of those weirdos that probably doesn’t fit into the art world or the cool world. People often ask me who my favourite photographers are and I usually draw a blank. It was the same when I was a professional musician: I’d always get asked who my main inspirations were. I just love to create and make. For me, it’s the only true way that I know how to express myself. There’s no room for misinterpretation; once an image is out there, that’s it.

‘The camera never lies’: discuss . . . ’The camera never lies’ is a saying we’ve all heard, but I see it a bit differently. My photography isn’t just about capturing what’s in front of the lens; it’s about sharing my unique perspective and reality. I frame and present photos in a way that reflects how I see people and the world around me. It’s my lens on life, capturing moments as I see and experience them. I strive for authenticity in my work, aiming to create portraits that resonate with truth and genuine emotion. In doing so, I hope to connect with others through my personal vision and storytelling. Be it a high resolution, polished image for an actor’s PR campaign or some raw and candid backstage photos of comedians at the Pavilion. It’s all me.

Is AI a threat to your business? While AI has made significant strides in image processing and editing, I don’t see it as a threat to my photography business. Instead, I view AI as a valuable tool that complements my creative process. It can automate certain tasks and enhance efficiency, but the core aspects of photography (capturing emotions, storytelling and human connection) are uniquely human skills that AI can’t replicate. That being said, I have been known to be a bit of a luddite in the past and I am trying my best to evolve as technology does. I know that by integrating AI strategically, I can streamline workflows and experiment with new techniques, allowing me to focus more on the artistic elements that define my photography.

What’s your favourite bit of photographic kit? Aspiring portrait photographers take note! My favourite piece of photographic kit is my 85mm prime lens. Its versatility and ability to produce sharp, high-quality images with beautiful bokeh make it invaluable for portrait photography. The focal length allows me to capture flattering portraits with a natural perspective, making subjects stand out against a softly blurred background. And yes, I know they’re not cheap: I traded in three other lenses for it . . .

What would be your main advice to an aspiring photographer? For anyone starting out in photography, my main advice would be to dive in and start shooting. Please don’t get too caught up in having the latest and greatest gear; focus on learning the fundamentals and honing your skills. Connect with other photographers, share knowledge, and don’t be afraid to ask questions (even silly ones). Most importantly, find your own unique style and stay true to it. As for those looking to turn photography into a profession, be prepared for rejection and setbacks but don’t let them deter you. Stay humble, be kind, and always strive to deliver value to your clients. Remember that everyone’s journey is different, so focus on your growth and don’t compare yourself to others.

My Favourite Photo

I couldn’t possibly answer what my favourite image is. However, the photo that opened the most doors for me is Popcorn Beard featuring Chris Thorburn. This image is what I’m most recognised for and has introduced me to many comedian clients. Also, it was my first paid photograph: Chris had to insist on payment . . . he literally forced money into my hand. The idea was his, while I suggested toffee popcorn for its adhesive-friendly shell. Despite initial failures, our persistence paid off with a unique and memorable image. I only wish I had charged him a lot more money for it . . .

Read more of our photography special by checking out our interviews with Mihaela Bodlovic, Tommy Ga-Ken Wan, Jess Shurte and Kat Gollock; visit Andrew Jackson's website.