This is a proper funny show. It’s got jokes in, Stevie Martin admits at the start, and she’s worried about that because she read a Guardian review which mused in self-important terms whether a stand-up act can really get by on laughs any more. Sure enough, every Fringe, the number of stand-up shows which turn out to be disguised trauma narratives seems to grow (and why not, we might hastily add). But this hour of material from the viral online comedian feels curiously fresh in its insistent refusal to do anything more than be really, really funny.

And it is funny. Not because it’s actually full of jokes you understand. It’s full of brilliant, Russian-doll type skits where anecdotes and observations keep on folding in on each other in unexpected ways. Lots of this seems to owe a debt to the way jokes and memes become more and more precariously self-referential online. Suitably enough, the delivery relies on the performer playing a game of back-and-forth with a pair of screens that serve up punchlines or sidenotes to what’s happening at the mic. 

Clout is basically about social media culture: the perils of chasing metrics and algorithms to stay fresh as a content creator, and the impossibility of originality. Which is ironic because that’s another thing the show is: original. And proper funny. 

Stevie Martin: Clout, Monkey Barrel, until 25 August, 3.35pm.